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TheFounder Almanac

04 Founder Path · Win your first customers

Win Your First Ten Customers

Do the unscalable work of finding, selling to, and learning from your first ten paying customers.

Ten paying customers and a written account of what made each one buy.

Lessons
—
Time
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You'll finish with
First-customer log
Who bought, why, and what they told you.
Examples for
Local serviceE-commerceConsulting & agencySaaSVenture-backed
In development

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